Branding & Social Media for The Lotas
Services
Brand Guidelines
Social Media
Info
Client: The Lotas
Year: 2025
Industry: Mix Development
Region: Malaysia
About
The Lotas is a new, modern development in the heart of Sri Hartamas. It is a unique 6-in-1 wellness hub designed to serve as a landmark for relax. The space blends style and function to offer a premium, versatile experience for everyone who visits.
Challenge
While the project had a logo, it lacked a defined brand system. As a new building, the challenge was to effectively introduce the 6-in-1 concept to the public and drive engagement during its grand opening.
Solution
A set of brand guidelines was created to keep the brand’s look consistent. A series of social media content & reels were produced to showcase the building’s environment and unique character, helping the public connect with the space.
Colour Tone
A Harmony of Natural Tones
The selected colour tones for The Lotas are inspired by nature’s calming elements. Together, these colours create a serene and harmonious visual identity, capturing The Lotas’ essence.
